A
Soap Making Business Plan Must Be Real
Here's what I mean. You can come up with dozens of ways
to sell soap. A soap
making business plan could include an almost
limitless number of opportunities to move soap. Can a
person actually do all that? Especially considering that
there is a learning curve to be climbed with every
different type of marketing.
Consider this.
Basics Of A Soap Business Plan
To make any money
with soap there must be a transaction. There
has to be a transfer of product for money or other
consideration. This can happen all kinds of ways.
Most of the time there must be some kind of interaction
between you, as the soap marketer, and the customer.
Now here's the deal.
Lots of folks want to just jump past all that and just
sell wholesale, or sell soap on the Internet, with
little thought that this may not be the best way to go
when looking at how
to start a soap making business.
That's
the ticket, just skip all that direct contact
like trying to sell soap at farmers markets or selling
soap at craft fairs and just make soap and get money. It
likely ain't going to happen. I mean you can't even skip
out on contacts with people even if you sell on the
Internet or sell wholesale.
How in the world can you get somebody to buy soap they
never have seen from somebody they don't know and at a
premium price at that? Not likely... Not on this
planet!!!
Don't Get Me Wrong - How To Sell Soap
You can sell soap on the Internet.
You can sell soap wholesale.
But in neither case can you do that easily and quickly.
Both of those are a lot more likely for somebody that
is already established and has a lot of things ironed
out, so to speak.
Now
really...
You can sell soap at:
- home parties
- gift shops
- craft fairs
- art shows (not the same as craft fairs)
- hotels
- bed and breakfast places
- spas
- street festivals
- health food stores
- florists
- farmers markets
- fund raisers
- school shows
- mall kiosks
- soap shops
- flea markets
- mail order
- conventions
- wedding gifts
- eBay
- personalized gifts
- Etsy
- Amazon
- online shopping malls
- your own website(s)
- trade shows
and so forth.
Some of these have a lot more potential than others...
What's more some are a lot more expensive to get into
than others.
Try opening a soap shop in a rented location and see
what that costs you...
After, and only after, you are consistently making
great soap you do this.
Get what you have in front of some people that might
want it and see what happens. Actually you must sell it.
Let's face it. Soap is everywhere and you can buy some
of it at quite a low
price.
If somebody buys it, then you have a start.
Don't get too excited though since now you have to make
more. In addition, you must also actually make money
with that transaction or you won't get to continue doing
it long-term. Then too, it takes time to figure out what
is the best selling natural soap. Some of these events
are a great way to get going.
Here's the point also.
Getting sales of soap is a big deal because soap gets
used up. Satisfied customers will buy more.
Get customers in some way and if you do your job,
making good products, they will buy
more with little marketing effort on your part.
Soap Making Business Plan Basics
Now look at the list above.
Add more ideas to the list. See our complete plan
including the easiest ways to sell soap. The plan is
called the SoapBizKit and you can see the details right
here. Click here.
Which of those ways offer a soap marketer the chance to
sell a lot of soap in a hurry to people who might buy
more?
That's where you get a start. And it's just a start
because of the repeat sales.
Now in time you can sell gobs of soap wholesale. You
can figure out what the best selling soap is and sell
soap online as well.
But to get going there are far easier ways of selling
homemade soap than those are.
Now some folks will limit what they will do which is
fine. But it takes selling of some kind to move your
products in any kind of volume. And a strong soap making
business plan can show what needs to happen. Pick the
easier ways to success, and you have a better
chance at making money with your craft, and
with a soap making
business in particular.
|